Some 5 centuries after its decline, the Ottoman Empire made its comeback and conquered (again) the Middle-East and North African countries through... a TV novela.

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"Hareem El Sultan" was religiously followed and viewed by mainly housewives across the region. 

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Bebelac was at its first attempt to create online content. No budget, no means. With just a dose of humour, a passionate creative team and a whole lot of patience to film babies, the brand got inspired and was all set to conquer... Social Media.

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CREDITS:

Concept and copywriting: Lamia Tawfik and Pascale nader.

Director: Pascale Nader

Costume designer: Fadwa Hamdan

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WINNER:

Silver Effie Award - Mena

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