Bourjois collaborated with key regional SoMe beauty influencers to appeal to local customers.  Step-by-step makeup tutorials were delivered by each influencer with the colourful touch of Bourjois' personality. This  production was done in one day, in a multi-set filming space, to deliver the most extensive brand content material, ready to use and engage with consumers across relevant channels and platforms (YT - IG - FB)

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CREDITS:

Director: Pascale Nader

D.O.P and editor: Emiliano Arganaraz