To promote Scholl Velvet Scrub, we collaborated with one of the most influential beauty experts of the Middle-East:  Joelle Mardinian. 

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Using on-camera testimonials (filmed in just one day, combined with behind-the-scene footage, the campaign resulted in a total of 7 pieces of content for a multi-platforms acquisition campaign.

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CREDITS:

D.O.P: Emiliano Arganaraz

Edits: Emiliano Arganaraz and Pascale Nader

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